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World Liberty Financial reallocates assets ahead of Trump’s inauguration

With asset reallocations ahead of Trump’s January 20th inauguration, can WLFI attract more interest and strengthen its position in the DeFi market?

World Liberty Financial (WLFI), a decentralized finance project supported by President-elect Donald Trump and his sons, Eric Trump, Donald Trump Jr., and Barron Trump, recently addressed queries regarding its recent crypto transactions.

On Jan. 15, WLFI communicated via social media to clarify that these transactions were standard treasury management practices, not sales of tokens.

The company explained that it routinely reallocates assets within its treasury to cover various operational costs, including fees and working capital needs, ensuring that WLFI maintains smooth operations and financial stability.

World Liberty Financial is also evaluating a proposal from Ethena Labs submitted on December 18, 2024. The proposal suggests integrating Ethena Labs’ staked synthetic dollar, sUSDe, into WLFI’s upcoming update to its Aave platform.

sUSDe is a stablecoin backed by leveraged positions in cryptocurrencies such as Bitcoin (BTC) and staked Ethereum, designed to maintain the stability of the U.S. dollar.

Integrating sUSDe into WLFI’s Aave instance has the potential to provide users with increased liquidity and more diverse collateral options, allowing them to better manage their funds, secure loans, and participate in other financial activities more efficiently.

Additionally, the integration is designed to improve user returns. Those utilizing sUSDe as collateral would earn sUSDe rewards, adding an extra financial incentive to WLFI’s existing yield-generating features.

According to WLFI’s official website, 5.36 billion out of 20 billion WLFI tokens have been sold, leaving 14.645 billion available. Investors can deposit Ethereum (ETH), USDC (USDC), Tether (USDT), or Wrapped Ether (WETH) in exchange for WLFI tokens, with the amount received depending on the investment.

WLFI’s ties to Trump have sparked increased visibility, attracting more interest from both retail and institutional investors in the competitive DeFi market. With Trump’s inauguration on Jan. 20, the platform development may gain further traction and momentum.

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